ABO Shoes, Belgrad

FT INTERNATIONAL

The Serbian brand was founded in 2013. In addition to shoes, the range also includes handmade bags. all photos ©Abo Shoes

Autorin: Tays Jennifer Köper-Kelemen
Abo Shoes is Belgrade’s most popular footwear label – founded by the artists and siblings Ana and Iva Ljubinkovic. With their beautiful compositions of colors, patterns, prints and designs, they break up conventional and traditional styles and create unique pieces far from the mainstream. They approach each pair of shoes as a work of art – combining creativity with exceptional comfort and high quality. All shoes are handmade in limited series in timeless and versatile designs.

WERBUNG

„In our times, a true artist has to inspect oneself for inspiration if the main goal is originality and quality“, Ana describes. They are inspired by fine art, music, science, literature and the universe itself. They love authenticity and diversity. 

The Serbian brand was founded in 2013. In addition to shoes, the range also includes handmade bags. Key pieces include brogues and lace-up shoes for women. They are sometimes designed in feminine pastel colours and decorated with elaborate, playful appliqués. Striking buckles attract attention as eye-catchers. 

WERBUNG

The models are sold through the brand’s own store in Belgrade, Serbia, as well as its own online shop. Selected designs are also available from a London showroom. As a slow fashion brand, Abo Shoes sells via pre-order.    

Style & the Gang X FASHIONTODAY MEN

We cooperate! This article was written in cooperation with the international platform for ethical fashion www.styleandthegang.com. Whether from Tokyo, Kilifi, Barcelona or Bali – on their website the editors Tays Jennifer Köper-Kelemen and Nina Elyas present unusual, socially committed and ethical fashion brands with cross-cultural concepts from all over the world. Curated designers tell their stories of craftsmanship, and what it means to create fashion with added value.